We made a pop star’s dreams come true.
Interscope asked us to reimagine the live music experience for Børns’ new album about dreams.
So, we brought his dreams to life with “Lucid Candy”, an event that was equal parts rock concert, immersive theater, and cult gathering.
We transformed a 13,000 sq ft warehouse into a narrative dreamscape. Guests were led through multiple rooms with actors, projections, cotton candy, sound design and more.
Press: Mashable